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Showing posts with the label Digital marketing and Web development

What is Digital Marketing and How Do I Get Started?

What is Digital Marketing? Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics   such as social media marketing, search marketing, and email marketing. When you get down to it,  digital marketing  is simply  marketing . It's how today's businesses are getting their message in front of their best prospects and customers. Rule #1 in marketing is to make the right offer at the right time and in the right place. Today, your customers are online: hanging out on social media, staying updated on news sites and blogs, and searching online when they have a need. Digital marketing puts you in those same channels, so your best prospects can see you, learn more about you, and even ask questions to learn more about you and your products or services. If you're new to digital marketing, it may feel overwhelming to think about mastering all the online marketing tactics used in digital marketing. And yes, there are differ...

Web Development Team Structure: Who - Does - What?

Web Development Team Structure:  Who - Does - What?   When you hire a website development company to develop your website from scratch, you may ask yourself: “What are the different roles for these specialists in the building of my website?”. This comprehensive post will cover all you need to know about ‘Who Does What’ in this team, duties, responsibilities, and roles correlation.   How a Typical Web Development Team Looks Like . From experience, developing a website and having it work is not just a matter of programming it. There is a lot of thinking that also needs to be put in its design and marketing, therefore the structure of the team must fulfill these targets and include professionals with various expertise and skills. Not every project requires a full stack of specialists, as the size, nature, and complexity of the project may determine that multiple tasks could be handled by certain specialists. The size and specialty of the web development company may r...